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PROVO, UTAH, July 19, 2010 – As part of its focus on improving worldwide customer experiences, SirsiDynix announced today nine new library relations managers who will join the existing team, including Berit Nelson, who will oversee the program as Vice President of Library Relations.

Library Relations are pivotal for SirsiDynix, said Nelson. “The role that LRMs play makes it possible for our company to better understand and solve the challenges libraries face in every corner of the world. Our LRMs not only help libraries get the most from their technology, but they also work closely with our product management organization to ensure that region-specific technical needs are identified in SirsiDynix development roadmaps, and customers have every opportunity technology affords them.”

Nelson, a librarian who has worked for SirsiDynix for over 20 years, is a natural fit to head Library Relations. In her most recent role as Vice President for Strategic Library Development, Nelson’s industry expertise and technical understanding ensured that the company served the library industry in the best way possible.

“Berit is well-respected in the library community because of the way she advocates for customers and understands librarians’ needs. We’ve often joked that we wished there were more Berits, and with her leadership over this exemplary team of LRMs, we are getting exactly that,” said Gary Rautenstrauch, chief executive officer for SirsiDynix.

Nelson rolled out the Library Relations commitment to over 20,000 SirsiDynix library customers who will now receive personal attention from a LRM in an email to customers today. The Library Relations program will be based on four tenets Nelson outlines under the acronym MORE:

The team’s full commitment and bios can be found at http://www.sirsidynix.com/relations.

Staff new to the already successful LRM team include: Europe and the Middle East: Neil Dalley, Luisa Zenobi-Bird, Nicki Lake and Maite Villacastín (Spain); Australia: Amanda Carlson; North America: Sonia Brown, Janet Klutho, Vera Maeser.